Tech and politics just got a little too cozy. Don’t be fooled by the political theater that’s happening right now around TikTok and Meta. It’s designed to distract us while bigger moves are made behind the scenes. Let’s break down what’s happening at the intersection of tech, politics, and influence in just the last week: […]

Uncategorized

January 23, 2025

Don’t be fooled by all the political theatre

Back in December 2020, I found myself in a really awkward situation.  I was living in Brooklyn, I had just been laid off from my role as Head of Social & Partnerships at a vitamin subscription startup and I was 9 months pregnant – OH, and the entire world was shutting down.  Not great right? […]

Uncategorized

January 9, 2025

I know why you struggle to make sales

When I first started my business back in January 2021 there were two myths I was telling myself that want you to know now: I thought it was a flex to do everything myself and keep all of the money I was making.  I thought that hiring people to do what I already knew how […]

Uncategorized

November 13, 2024

Myths that held me back my first 2 years of business

Let’s talk about how to reach more non-followers! AND this excited me and I’ll definitely be trying more 90 second Reels soon!! (stay tuned)⬇️⬇️⬇️ Instagram will be showing 90 second reels to non followers soon! 

Uncategorized

November 6, 2024

My favourite ways to reach non-followers 🍹

I’m subscribed to Archrival’s newsletter, and their latest study in collaboration with Tumblr provides invaluable insights into the next era of cultural influence, especially as it’s being shaped by Gen Z. If your goal is to connect with young consumers, this study is relevant. But even if you’re targeting other audiences, it’s important to pay […]

Uncategorized

October 23, 2024

Gen Z’s influence: The must-know trends for Instagram 🍹