Someone asked this on Threads the other day and I know it’s going to be very relevant to you:  “Can we talk about personal brand accounts with 100k–300k followers and 30 comments on each post?” I knew I had to answer because this is something I personally have grappled with but also something I KNOW […]

If you felt like your Reels or posts didn’t get enough reach last week or even this week you’re not alone. As you know, I have almost 80 clients that I work with on a weekly basis and many of them complained about low reach. People who normally have no problem with reach. Myself included! […]

I’ve been thinking about posting frequency on Instagram, both because I was posting up to twice a day during my open cart for my program and because I have only posted twice this week and it has got me standing strong in what I’ve been saying for the past nearly three years. I don’t believe […]

Let’s talk Reels – because that’s what everyone’s asking about right now. Here are 5 updates that could change your Instagram game: But here’s what really caught my attention… Instagram now ranks content in two ways: • Connected Reach (your followers)• Unconnected Reach (potential followers) The secret to growing? Nail both types of reach by […]

Instagram will open doors for you. I’ve seen how it has done this for me and I want you to experience it too.  Here’s what my Instagram account has opened up for me since I went out on my own in late 2020:  → 2021: I was featured in Business Insider in a piece all […]

I have some bad news. If you’re taking advice from influencers and guru accounts with hundreds of thousands of followers let me be honest with you: what works for them hardly ever works for regular people.  They have the advantage of a massive audience and they are sharing tips and tricks about how to grow […]

Building a thriving Instagram community isn’t just about growing your follower count; it’s about cultivating meaningful connections with the people who already show interest in your content and offerings. The personal touch matters more than ever. Whether you’re a seasoned entrepreneur or just starting to build your Instagram presence, nurturing your audience is the key […]

With short attention spans on social media (less than 9 seconds!), getting your audience to stop scrolling is only half the battle. While written hooks are essential, combining them with powerful visual elements can transform your Reels from good to absolutely incredible. If you’re looking to boost your watch time and engagement, try these six […]

Instagram feels like it changes a lot more than it does.  But it does change, and I’m not about to go into algorithm changes but changes that you need to make to your content because I don’t want you getting stuck in the past and getting frustrated wondering why it’s just not working for you.  […]

Here are some things you may have forgotten about you could do on Instagram that are little hacks that I think go a long way. 1. Get your message seen wider: If an audio or sound shows up as “unavailable” or “original” you can rename it and add a Call To Action (CTA) or any message […]