I had a sales call on Saturday and she joined on Sunday. She’s a wellness and embodiment coach and somatic practitioner with a book coming out, a product company she co-leads, and an engaged Instagram audience.  But here’s what she said when I asked her what was actually going on: “I have three different contractors […]

Joana is a brand strategist. She was good at her craft before she ever found The Revenue Studio. She had clients, years of experience, a real skill set – and she was undercharging for all of it because she had no system underneath any of it. No offer people could find and buy without her […]

I want to take a step back from the curriculum today and tell you a bit about who built this and why I think it matters before you make a decision about joining. In December 2020 I was laid off from my role as Head of Social and Partnerships at a vitamin subscription startup, I […]

Two people came to my workshop this week. They have different businesses and are at different stages, but when I asked them both what finally made them decide to join The Revenue Studio, they said almost exactly the same thing. They were tired of carrying the whole strategy alone. The first one has been in […]

For the past few years I ran a program called The Social Department, and the results our clients were getting inside it were honestly so good that at a certain point I had to stop and ask myself a real question: am I building the right thing, or am I sitting on something that could […]

You’re doing both things: You’re posting on Instagram, TikTok and maybe even Substack and you’re sending emails sometimes. It should be working by now, and yet every month still feels unpredictable like you’re starting from scratch.  A little like the effort you’re putting in and the revenue coming out don’t quite match. Here’s what I […]

“Instagram doesn’t work for my niche.” I’ve heard it in every variation you can imagine like. It doesn’t work for high-ticket offers.  It doesn’t work for B2B.  It doesn’t work for service providers.  It doesn’t work for introverts.  It doesn’t work for people who hate being on camera.  It doesn’t work for industries that aren’t […]

You’ve been told the goal is to grow. More followers, a bigger list, more reach and THEN the sales will follow.  THEN the inconsistency will sort itself out.  THEN you’ll finally feel like you’re ahead instead of behind. I want to challenge that because I’ve been looking at the data inside my program for over […]

Something I’ve noticed after years of reviewing content for coaches and service providers inside my programs is that the people who struggle most with converting on Instagram and email are almost never the ones who aren’t showing up.  They’re the ones who ARE posting, creating good content, emailing, and still not making the sales they […]

Every few weeks there’s a new piece of advice making the rounds about what’s working on Instagram right now. You’ve seen it: Try this hook format with this trend before it peaks. These hooks are blowing up. I tripled my email list with this hook. I get why people follow it too! When your content […]