MY WHOLE JOB IS TO HELP YOU MAKE IT HAPPEN ON INSTAGRAM.

As part of the Creator Class of 2023, I am an official Instagram Ambassador.

My expertise stems from having worked on viral social media campaigns, partnerships, and business development for the biggest names like the UN, Facebook, and Michael Kors.

Most recently I’ve been a personal Instagram strategist to celebrities and serve as Head of Social strategy at Authentic agency in New York.

I’ve seen and done all the trends, tested all the strategies, been burned, and made lots of mistakes along the way.

I’ve built my own Instagram account from ZERO to over 57,000 followers without paid ads or paying for followers or shoutouts.

Here’s the long story short

If you can believe it (you’re not going to believe it), I started my career as a tax accountant in my home city of Vancouver, Canada. But on a getaway to Puerto Vallarta, I met my husband in a club and it wasn’t long before I moved to Berlin to join him.

That’s where I landed my dream job in social media management and marketing for the United Nations World Food Programme, introducing an app called ShareTheMeal to global audiences.

In 2020, I made my pandemic pivot after losing my job at 9 months pregnant, launching my own business as a social media consultant.

I poured myself into creating an Instagram account where I could teach online entrepreneurs everything I had learned about marketing. In less than a year, I went from 0 followers to 45K—completely organically.

And those followers translated into something more: in under 10 months, I had a 6+ figure business teaching online entrepreneurs, founders and aspiring influencers how to use Instagram to achieve their most daring goals.

Made in Canada, 50% Swiss, 50% Mexican

I live in Mexico City with my husband, my two kids, and the little dog you see chasing after me when I’m filming.

Tourist trap I secretly love:

We used to live right next door to Joe’s Pizza in Greenwich Village. Absolute perfection at the end of a night out.

One night in Mexico City:

Head to Hipodromo in Condesa and take a walk around the markets. Eat a shrimp tostada and then grab a stiff cocktail at Felina. Dance the night away at Supra.

What I miss the most about Vancouver:

Obviously my family but the Chinese food, the forest and the mountains!

The thing you’ll always find in my suitcase:

Sunscreen—SPF 50, and always the kind that’s coral reef-friendly, my mini tripod and mic!