For My Skimmers 

• Surgery recovery weekend, and a Love Is Blind binge 😜
• Thanksgiving Reflections + reclaiming it 
• Do Good by 2026 💛 share daily meals with children in Palestine
• Business Tips – 3 quick ways to inject cash into your business when things slow down 💼
• Use code AVALANCHE25 for $100 off my Offer Avalanche™ system for flash-sale campaigns.

The Spritz

I woke up to news that it snowed on Whistler mountain where I’ll be snowboarding this January and teaching my 3 year old son to ski for the first time!

I can’t waittttt!

This weekend I was recovering from a surgery to remove an infection from a complication I had and so I’ve been spending QUITE a bit of time horizontal and resting.

Possible spoiler alert for Love is Blind (scroll past this image if you don’t want to hear about it)

I binged all of LIB season 9 this weekend and all I have to say is…… is everyone ok?!?

This has got to be one of the most unhinged seasons ever…. but I am not complaining. 10/10 entertainment. 

Canadian Thanksgiving 🍁

Last week I cooked a little Thanksgiving-esque dinner (roast beef, mash, yams and gravy) just for us so that my kids can also grow up with a tradition of gathering and practicing gratitude.

I got lots of questions about what is Thanksgiving and why are we making special food for it….which found me biting my tongue and choosing to tell my toddler and 5 year old that it is a day where we come together to give thanks.

You can trust they’ll get a formal education in the years to come.

The last four years had me boycotting Thanksgiving because of the real genocide that occurred because of the tradition not just in the USA but also in Canada, and while I realized that I can go against the original sentiment for the holiday, I can also celebrate it with a different symbolism that instead leans heavily on a family tradition of giving back.

I am in my Do Good era – wanna join?

You may have seen on Instagram that last week I launched my Do Good by 2026 campaign where together we’ll be sharing the meal with children in need in Palestine through the ShareTheMeal app. 

You may recall I’ve told you before that I weas part of the founding team to bring this app to live nearly 10 years ago and it’s still one of my proudest legacies.

So my CTA is really simple: join our team (click here to download the app and join the team or dm me for it) and share 1 every day until the end of the year. If just 50 of us do it that’s more than 18,000 meals!

If you can give the reel some love to get this campaign more reach.

Have you had a slow cash month? We’ve all been there.

I want to share three things with you today that help me inject cash into my business easily when I’m

a) not able to do 1:1 work,

b) don’t want to create something new, and

c) want it to fit naturally within my existing offer suite and get my audience genuinely excited about it.

1.Talk about what’s already working.

Most people chase new ideas when sales slow down, but the fastest way to sell is to double down on the offers people already love. 

Do this: Pull recent wins, testimonials, or even your own results and talk about them again because people need repetition, not reinvention. Let me say that louder: people need repetition, not reinvention!!!!!!!!!

2. Sell through real objections you’ve had

I LOVE sales calls. Don’t let the word “sales call” freak you out either. This is as simple as getting on a call with someone for 30 minutes to talk about where they’re at right now and where they want to be. 

You’r job will be to listen and then tell them exactly how you can help. Trust me that this last part comes REALLY easily when you know your offer and are excited about it. 

When I had my last launch with bonuses for The Social Dept earlier this month, I had a sales call with 9 people who all bought. The rest came from my emails or were resigns. Don’t sleep on a sales call. 

3. Reach out to your last dream client

Go back to the client who loved working with you and who saw results or wins (no matter how big you perceive these to be!) Touch base and let them know you have capacity to take on a 1:1 client right now.

Offer them a package with a clearly laid out plan. You can skip the plan and get on a sales call with them first to find out what they need help with then have something up your sleeve that can be personalized to where they are now. 

Now let’s talk cash injections beyond this. 

The difference between panic and profit is having a system that can move what you already sell…

That’s exactly what The Offer Avalanche™ does.

It’s my 4-phase flash-sale framework that helps you turn your existing offers into quick, high-converting 5-day campaigns.

No new offers. No huge launches. No 3-week prep.

You’ll get:

✅ The full 60-min workshop recording where I walk you through every phase of your Avalanche step-by-step

✅ My Notion campaign template with all the checklists, tables, and planners built in

✅ My 2024 Offer Avalanche emails that I ran during Black Friday/Cyber Monday executing a 5-figure launch including AI prompts to make these emails your own.

Use code AVALANCHE25 to get $100 off (making it just $147).

Here’s how your Offer Avalanche™ Campaign flows from start to finish 

This is my complete 4-phase system to run profitable 5-day flash-sale campaigns anytime of year (especially during Black Friday / Cyber Monday).

Purchase the training to learn how to:

→ Decide on your unique offers that will make up your Offer Avalanche

→ Warm up your audience before your flash sale

→ Build urgency to ensure max purchases (without fake scarcity)

→ Reuse it again anytime you need sales

Want my help refining your campaign? Just add the Campaign Review on at check out, and I’ll send you back personalized notes so you go into launch week with total clarity.

You can claim $100 off by using code AVALANCHE25