I’ve been watching something shift for a little while now… and now Ad Age just confirmed it:

Brands are officially moving away from low-effort, chaotic content and back toward polished, thoughtful, and creative storytelling on social.

And it’s working.

→ Tower 28’s sketch series? Blew past their engagement averages.

→ Milani Cosmetics? Ditched the influencer chatter and created their own show.

→ Converse? Literally made a mini mockumentary series about their logo (and it delivered).

Basically: we’re entering a new era of social. 

The “just film it and hope” energy is getting played out, and the brands that stand out are the ones making content that actually feels good to consume.

All the UGC videos look the same, all the B-Roll videos look the same…

And if you’re someone who wants to look as legit as your offers actually are (hi, most of you), this is very good news.

Instagram content has always been traditionally more aesthetic by the nature of the platform and I’ve been seeing with my own account that repurposing that aesthetic content has been working well. 

And you can get even more relief because I have something new coming.

It’s for the entrepreneurs who are ready to stop feeling behind on content and finally start showing up everywhere their audience is… without becoming a full-time content creator.

I won’t spill all the details just yet, but if you:

• Would love someone to literally hand you over a list of people who are ready to buy from you with names and instagram accounts
• Wish you could just show up on 5 Social Media platforms and have it all handled without having to do it yourself every single week…
• Are craving visibility that compounds over time instead of disappearing due to freeze state, overwhelm or lack of discipline…

Then you’ll want to keep an eye on this.

Get Seen is coming. 

And I’m building it just for you! Instagram-first entrepreneurs who are ready to stop feeling like social media is a chore and start treating it like the conversion system it’s meant to be.

I’ll only have 3 spots available to start and there are already some of you on the waitlist.

Join the waitlist to get first dibs on the remaining 3 spots before anyone else (no fake urgency, but 2 spots have already been claimed and this is a 4 month retainer at less than $2k per month).