Let’s talk about how to reach more non-followers!

  • First up, Pinterest is a goldmine for driving traffic to your Insta. Just create some eye-catching pin covers that link back to your posts or profile. I’ve found that when you use strong keywords and hashtags, people searching for inspiration naturally find their way to your content.
  • Jump on Audio Trends Creatively You know those viral sounds everyone’s using? Put your own unique spin on them! I’ve noticed when you catch a trend early but do something different, people love sharing it. Even better – make your own sound that others might want to use. The more shares, the more non-followers see your content!
  • Collaborate With Your Opposite: Here’s a cool trick, find someone in a totally different niche than yours and do a collab. Like if you’re in fitness, team up with a chef. You’ll reach their audience (who probably aren’t following you yet), and they’ll reach yours. Plus, the unexpected combo usually gets people talking!
  • Get Chatty in Unexpected Places: Pop into comment sections of big accounts in your industry, but don’t just drop generic comments. Share your experience or add value to the conversation. I’ve found when you’re genuinely helpful, people naturally check out your profile.
  • Use Location Tags Strategically Don’t just tag your city – tag nearby popular spots where your target audience hangs out. If you’re a coffee aficionado, tag the trendy cafe district. If you’re into fitness, tag popular gyms. People browse location tags all the time looking for local content!

AND this excited me and I’ll definitely be trying more 90 second Reels soon!! (stay tuned)⬇️⬇️⬇️

Instagram will be showing 90 second reels to non followers soon! 

My favourite ways to reach non-followers 🍹